This is where the enormous value lies in business, social or cultural communities … which bring people together around shared interests, values and goals. They connect, recommend, refer, mobilise and create opportunities.
A recommendation within a trusted community can carry more weight than an advertising campaign, or an idea shared by a credible leader can mobilise thousands or even millions of people. Communities influence our purchasing decisions, the projects we support, the causes we commit to, and even certain social or voting decisions.
A network connects people. A community builds bonds.
And when there is trust, purpose and leadership, those connections become an extraordinary tool for transformation. That is probably why one of the great competitive advantages of our time is no longer simply who you know, but what kind of community you are able to build, nurture and mobilise.
SINERGIAS CLUB IS CREATING A MOVEMENT IN MARBELLA THAT BRINGS TOGETHER THOSE WHO LEAD COMMUNITIES
It was precisely this reality that led Sinergias Club Internacional to take a further step: to bring together and give a voice to those who have already demonstrated their ability to create, lead and grow communities. Thus, a movement was born in Marbella with a clear premise:
Those who build communities lead the way into the future.
The first edition brought together four leading figures from very different sectors around the same table: Emilio Corchado, founder of Startup OLÉ; Mano Soler, director of Les Roches; Christian Rasmusson, CEO of The Pool Marbella; and Luis Monge Malo.
The event’s success in terms of attendance and participation confirmed that there was enormous interest in understanding what lies behind a thriving community: how trust is built, how people are engaged, how a sense of belonging is kept alive, and how all of this can be turned into real opportunities.
Sinergias is now continuing the initiative with its second edition, “Leading to Transform”, which will take place on 18 September at the Hard Rock Hotel Marbella, once again featuring an exceptional panel of speakers.
Luis Monge Malo is back – a businessman and communicator who has built a digital community with millions of followers, and whose unique approach to understanding and communicating entrepreneurship has made him one of the sector’s most recognisable voices.
Efrén Miranda, founder of El Club del Emprendimiento, will be travelling from Madrid to lead one of Spain’s largest communities linked to entrepreneurship.
Joining us from Málaga will be Álex Cesini (Che), founder and CEO of the TuriSOS Forum, an initiative that brings together professionals, companies and institutions around a new vision of tourism. Rounding off the panel is Ramón Sanjurjo, president of AMCHO, who has extensive international experience in leadership, organisations and people.
Four leaders. Four different ways of building a community. One table.
Moderated by Helena Olcina, founder of Sinergias Club Internacional, they will share the key factors that have enabled them to build strong communities, mobilise people, create opportunities and lead impactful projects, because Sinergias’ aim is not simply to organise yet another round-table discussion, but to create a meeting point for communities, to encourage dialogue amongst their leaders, and to make this knowledge accessible to businesspeople and professionals.
And this second edition once again demonstrates the strength of the initiative: the event is once again fully booked, consolidating a movement in Marbella that aims to continue bringing together those who believe that the future is best built through collaboration rather than individualism.
DON’T JUST LISTEN TO THEM: ASK THEM QUESTIONS, CONNECT WITH THEM AND CREATE OPPORTUNITIES
‘Leading to Transform’ is designed so that attendees are not mere spectators: they will be able to submit questions in advance that they wish to put to the speakers and will also have the opportunity to connect with them personally over lunch; Furthermore, the experience begins with a Networking Breakfast, during which the Sinergias Ambassadors team will work actively to facilitate introductions and forge connections between business leaders and professionals, because a room full of people does not in itself guarantee networking; true networking begins when someone brings the right people together.
Participants will also receive the list of attendees, making it easier for them to identify in advance those people with whom they would find it particularly interesting to connect, and to make the most of their time at the event.
And for those who wish to take the experience a step further, there will be a networking cocktail reception and lunch afterwards, offering a much more intimate setting in which to mingle with participants, the organisers and the speakers.
The fact is that the real value of attending an event of this kind lies not only in what you hear from the stage, but also in the people you meet, the conversations that start over a coffee, or the collaborations that emerge around a table.
If you want to stop just watching communities grow and start becoming part of the connections they’re creating, there’s an event in Marbella on 18 September.
For further information and bookings, please contact Sinergias Club Internacional or call 640 15 28 32.
Places are limited, and Sinergias Club’s large events usually have a waiting list.
LEADING FOR TRANSFORMATION – 2nd EDITION
Friday, 18 September at the Hard Rock Hotel Marbella
☕ 10.00 am: Networking breakfast
🎤 11.00 am: Start of the round-table discussion
🥂 1.00 pm: Cocktail reception followed by a networking lunch
Because a community brings people together. A united community inspires action.
And when communities come together, they transform societies.
